This, my friends, is how you promote your car brand through sports, bringing your racing activities to the people and showing off your road cars for maximum effect. It’s no wonder Citroën knows how to advertise and promote their stuff – after all, company founder Andre Citroën was considered a guru of marketing and he...
Few years ago everything was better. It was. And it was even better ten not to mention twenty years ago. Just take WRC (as in World Rally Championship) or Nokia – just five or six years ago you would not think of decline and profit loss in connection to Nokia – and WRC was, well,...
This really made my day – an iPad app created as a tool that will help rally co-drivers in their difficult and very responsible task of penning down pace notes, as well as assist in editing and finally reading. While the idea sounds good for approximately 1 second, it soon becomes clear why this is...
Interview / Random Thoughts / WRC News
by Tom Stajduhar · Published April 23, 2012 · Last modified July 23, 2012
Some people are born to be world famous rally drivers, fearless, brave and bloody fast in whichever environment you put them in. Others are born to be fans of rallying, dedicated bunch of people, never complaining, and always ready to cheer for every crew. And then there is a special group of passionate and creative...
Few test sessions and one proper WRC event are not nearly enough for a driver of any caliber to learn the car and the inner workings of a new team, but Dani Sordo will surely keep his eyes and ears open on upcoming Rally Argentina. Spaniard may lack a proper manufacturer seat this year, but...
Nothing can stop the WRC rumour mill. Season is already pretty silly and spectacular as it is, but few unresolved questions are still lingering and keeping us all entertained between the events. Lastest one is no doubt Jari-Matti Latvala’s injury and inability to compete in Rally Argentina, which sent Ford looking for substitute. According to...
I have no problem admitting I have a fanboy crush on Lancia Delta HF Integrale and her sexy curves with a touch of muscle on the sides. And just before I doze off each night I comfort myself that one day, by some wild accident, I will be able to afford one of them, in...
In a surprise move Ford World Rally Team decided against hiring any of the active young drivers or begging retired veterans for a favor and instead selected in-house solution. Malcolm Wilson has been spotted testing Fiesta RS WRC furiously in M-Sport’s state of the art Dirt 3 simulator, and further testing sessions are scheduled for...
